Since social media plays a major part in our lives – personally and professionally both – it is only understandable that it does wonders for the real estate sector as well. The real estate sector is a profitable and lucrative business, mainly because of social media that prompting towards branding and promotion. However, many realtors believe that social media will definitely help them create a name for themselves if used correctly, but at times, that’s not the case.
With Linx Condos, that wasn’t the case. With a brand new website and an authentic copy inclusive of real estate listing plans, social media really helped to promote the business far and wide. However, we have mentioned popular real estate social media myths that require debunking for realtors to move in and work hard for achieving success.
Myth – ‘Excessive Real Estate Listing on Social Media Will Help Increase My Clients’
If you have 1000 followers on twitter out of which only 100 are interacting with your minute-to-minute posts, consider yourself unsuccessful. Slowly, the number can decrease but it can increase if you understand the dynamics of interacting with your leads.
If you’re posting real estate listings on your website, then chances are you might find hardly 10 people who are interested and 2 which actually pursue the deal only to turn away at the end. Post gradually – and learn from the response you’re achieving to climb up the ladder.
Myth – ‘Sharing Another Realtor’s Content is Prohibited’
Learn to uplift others while you’re in the real estate sector. If you’re sharing your content on social media, try to engage with the real estate community as well. When people see you sharing and recommending someone else’s business, they’re actually tempted to find out about you dealings and listings as well.
After sharing their content, you can always add the benefits of following your listings and have them subscribe to you for authority. Also, by sharing the profiles of established and pro real estate agents, you can also garner a ‘shout out’ regarding your business on your page as well.